New York, February 13, 2020 – The 2020 Awards, curated by BLLA and StayBoutique, mark the tenth iteration of this annual celebration of the year’s most daring efforts in the boutique community with projects that extend the limits of what our sector can do. All winners will have taken risks to achieve great success for what they whole-heartedly believe in, and that their Award submissions provide moments that define a cultural experience for their designs and spaces. Curating a boutique lifestyle is about the desire for discovery and the winners will be prime examples of this.

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The Award nominations officially open March 4, 2020 at 8am Pacific Standard Time and will officially close to further submissions at midnight Pacific Standard Time on April 10, 2020. Nominations will then be sent to the official Judges for review. A celebration of the Winners will be held on June 4th in New York which follows the organization’s Boutique Hotel Investment Conference held the day prior.

For the first year of the new decade, there are five main categories. Further descriptions are listed on the nomination site at blla.org/awards. Individual nominations will be charged a $50 fee for submission.

Categories include:
Boutique Hotels of the Year
Boutique Hotel Projects of the Year (Program, Design, F&B, Wellness and Branding projects)
Boutique Businesses of the Year
Boutique Travel Businesses of the Year
The Emerging and Iconic Hoteliers of the Year

The StayBoutique by BLLA awards program is one of the original platforms for showcasing boutique hotels and businesses and their milestones achieved during the past twelve months. Projects are not only judged by their design and operations, but also by the ethos behind each project. The awards aim to place illumination on the Boutique Community’s achievements. Hosted by the official association for Boutique Hotels and Businesses, the StayBoutique Awards program by BLLA is the industry’s most daring and authentic stage for celebrating achievement.

Entries will be judged by key travel leaders, who have vast travel experience around the world and/or who have first-hand expertise on the boutique lifestyle.

Notable past winners include Soho House Miami Beach, SJP by Sarah Jessica Parker, Lauren Rottet, Collective Retreats, Arlo Hotel Soho, the Art-a Hotel, 1 Hotel Central Park, Poppy, The Hospital Club, The High Line Hotel and Absolut Elyx. View past Award winners here.

Submissions –

To learn more about entering a project or a person to the 2020 StayBoutique Awards by BLLA, head over to BLLA.org/Awards. Sponsorship of the Awards are also available. Request information by emailing [email protected]

About the Boutique & Lifestyle Leaders Association (BLLA) –

The official organization for the world’s boutique lifestyle leaders promoting connection, education, and advocacy. As a pioneer in forecasting the boutique movement, the BLLA’s network has grown beyond its hotel foundation to welcome more passionate entrepreneurs, businesses and purveyors that amplify the boutique lifestyle. BLLA is a catalyst for trends and the future of boutique. blla.org

About StayBoutique –

StayBoutique discovers the best in boutique for the world to experience, be inspired by and share. As the BLLA’s media platform, StayBoutique has been part of the boutique movement for the last 10 years. As boutique has grown from travel experiences into a thriving lifestyle, StayBoutique has extended beyond their hospitality origins to reach into consumers’ lives. stay-boutique.com